Other research projects

Under "Other research projects" we introduce projects that fall outside the scope of the three areas of research focus but which were set up in answer to requests by external parties or to satisfy the research interests of employees or specialist teams of the department or the IAP.
For example, the IAP has regularly carried out successful research projects in traffic and safety psychology over the past decades: Traffic psychology

Research and development activities have also been launched in the innovative field of brand management psychology:  Brand psychology